About

The Big Beautiful Boycott is a nationwide movement of collective action born from one truth: every dollar counts—and we’re done paying for our own oppression.

Corporations and billionaires profit from our labor while funding greed, corruption, and attacks on democracy. We refuse to keep fueling the systems that exploit us.

At the heart of our mission is the simple idea that every dollar is a choice. When we spend together, they profit. When we withhold together, we take back our power. By redirecting our money, we can starve corporate greed and support ethical, community-driven alternatives that reflect our values.

This is a nonpartisan movement for fairness, accountability, and human dignity. We stand for truth, open dialogue, and collective strength—not division.

Our mascot, Penny the Reformed Capitalist Pig, reminds us that resistance can be radiant and activism can be beautiful. Withholding our money from greed isn’t just protest, it’s an act of creation. It’s how we build something better together.

Join us. Withhold your dollars. Feed democracy, not capitalism.